Olympus SP-550UZ

Check out the new Olympus SP-550UZ. This compact digital camera might look pretty standar on the outside, until your eyes view the 18x optical zoom sticker located on the front. Yes, 18x is by far and large much more than what its competitors offer, making the SP-550UZ truly paparazzi-worthy. No longer do you need to be close to the subject you're tracking, whether it is birds of the feathered kind or otherwise. Additional features include a 7.1 megapixel sensor, an SD card slot, 21MB of internal memory, and support up to ISO5000. Pricing details are still unknown, but it should cost considerably more than other 3x optical zoom cameras.